{"id":35604,"date":"2011-06-15T07:26:18","date_gmt":"2011-06-15T04:26:18","guid":{"rendered":"http:\/\/www.turkishforum.com.tr\/en\/content\/?p=35604"},"modified":"2023-04-15T18:14:53","modified_gmt":"2023-04-15T15:14:53","slug":"germany-leads-europe-in-online-video-viewing","status":"publish","type":"post","link":"https:\/\/www.turkishnews.com\/en\/content\/2011\/06\/15\/germany-leads-europe-in-online-video-viewing\/","title":{"rendered":"Germany Leads Europe in Online Video Viewing"},"content":{"rendered":"
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Internet Users in Germany, Turkey, Spain and UK Watch Average of At Least 30 Minutes a Day of Online Video<\/em><\/strong><\/p>\n

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LONDON, UK, 14 June, 2011 \u2013<\/strong> comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released April 2011 data from the comScore \tVideo Metrix<\/span> service, showing that Germany leads in online video viewing across several reporting metrics for the European countries currently reported in comScore Video Metrix (France, Germany, Italy, Russia, Spain, Turkey and UK).<\/p>\n

\u201cOnline video is beginning to compete with traditional television viewing for people\u2019s attention, and Internet users in several European countries are leading the way,\u201d said Mike Read, comScore SVP of Europe. \u201cGermany is not only the largest European market for online video viewing but also the most engaged at nearly 20 hours per viewer per month, while several other countries are not far behind.\u201d<\/p>\n

Germany is one of Largest Online Video Markets in Europe<\/strong>
\nOf the markets reported by comScore, Germany ranks as the leader in online video viewing, with 45 million unique viewers watching an average of 187 videos for 19.6 hours per viewer in April. Turkey, with 20.7 million viewers overall, ranked second in terms of engagement with 169 videos viewed for an average 18.7 hours per viewer. The UK emerged as the third strongest online video market in engagement with 166 videos watched for 17.0 hours on average per viewer.<\/p>\n\n\n\n\n\n\n\n\n\n\n\n
Online Video in Selected European Countries<\/strong>
\n Ranked by Videos per Viewer<\/strong>
\n April 2011<\/strong>
\n Total Audience; Age 15+ – Home & Work Locations<\/strong>
\n Source: \tcomScore Video Metrix<\/span><\/strong><\/td>\n<\/tr>\n
<\/strong><\/td>\nVideos per Viewer<\/strong><\/td>\nHours per Viewer<\/strong><\/td>\nTotal Unique Viewers (000)<\/strong><\/td>\n<\/tr>\n
Germany<\/td>\n186.9<\/td>\n19.6<\/td>\n44,928<\/td>\n<\/tr>\n
Turkey<\/td>\n168.6<\/td>\n18.7<\/td>\n20,732<\/td>\n<\/tr>\n
United Kingdom<\/td>\n166.4<\/td>\n17.0<\/td>\n32,594<\/td>\n<\/tr>\n
Spain<\/td>\n150.9<\/td>\n18.4<\/td>\n18,902<\/td>\n<\/tr>\n
France<\/td>\n131.2<\/td>\n12.8<\/td>\n38,658<\/td>\n<\/tr>\n
Italy<\/td>\n114.8<\/td>\n12.8<\/td>\n18,690<\/td>\n<\/tr>\n
Russia<\/td>\n86.8<\/td>\n9.7<\/td>\n39,840<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

*Excludes visitation from public computers such as Internet cafes or access from mobile phones or PDAs<\/em><\/p>\n

Google Sites Ranks as Top Video Property in All Markets Except Turkey<\/strong>
\nGoogle Sites, largely driven by viewing at YouTube, ranked as the leading online video property among all European markets reported in Video Metrix, with the exception of Turkey, where Facebook was the market leader. Facebook is increasing viewership in most countries, and ranked in the top 3 online video destinations in five out of the seven reported European countries. Local online video destinations also ranked among the top 3 in Germany (ProSiebenSat1 Sites), the UK (BBC Sites), France (Dailymotion.com) and Russia (Mail.ru Group). Across markets, Vevo\u2019s videos were largely consumed via their YouTube channel.<\/p>\n\n\n\n\n\n\n\n\n\n\n
<\/strong><\/td>\nTop Properties<\/strong><\/td>\n<\/tr>\n
France<\/td>\nGoogle Sites<\/td>\nDailyMotion.com<\/td>\nFacebook.com<\/td>\n<\/tr>\n
Germany<\/td>\nGoogle Sites<\/td>\nProSiebenSat1 Sites<\/td>\nFacebook.com<\/td>\n<\/tr>\n
Italy<\/td>\nGoogle Sites<\/td>\nFacebook.com<\/td>\nVevo<\/td>\n<\/tr>\n
Russia<\/td>\nGoogle Sites<\/td>\nMail.ru Group<\/td>\nGazprom Media<\/td>\n<\/tr>\n
Spain<\/td>\nGoogle Sites<\/td>\nVevo<\/td>\nFacebook.com<\/td>\n<\/tr>\n
Turkey<\/td>\nFacebook.com<\/td>\nGoogle Sites<\/td>\nDailyMotion.com<\/td>\n<\/tr>\n
UK<\/td>\nGoogle Sites<\/td>\nBBC Sites<\/td>\nVevo<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

About comScore<\/strong>
\ncomScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital marketing intelligence. For more information, please visit \twww.comscore.com\/companyinfo<\/span>.<\/p>\n

Berit Block
\ncomScore, Inc.
\n+ 44 (0) 203-111-1758
\nworldpress@comscore.com<\/p>\n","protected":false},"excerpt":{"rendered":"

Internet Users in Germany, Turkey, Spain and UK Watch Average of At Least 30 Minutes a Day of Online Video LONDON, UK, 14 June, 2011 \u2013 comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released April 2011 data from the comScore Video Metrix service, showing that Germany leads in online video […]<\/p>\n","protected":false},"author":83,"featured_media":672692,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[845],"tags":[717,5853,4101],"class_list":["post-35604","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-scitech","tag-facebook","tag-online-video-viewing","tag-youtube"],"_links":{"self":[{"href":"https:\/\/www.turkishnews.com\/en\/content\/wp-json\/wp\/v2\/posts\/35604","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.turkishnews.com\/en\/content\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.turkishnews.com\/en\/content\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.turkishnews.com\/en\/content\/wp-json\/wp\/v2\/users\/83"}],"replies":[{"embeddable":true,"href":"https:\/\/www.turkishnews.com\/en\/content\/wp-json\/wp\/v2\/comments?post=35604"}],"version-history":[{"count":0,"href":"https:\/\/www.turkishnews.com\/en\/content\/wp-json\/wp\/v2\/posts\/35604\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.turkishnews.com\/en\/content\/wp-json\/wp\/v2\/media\/672692"}],"wp:attachment":[{"href":"https:\/\/www.turkishnews.com\/en\/content\/wp-json\/wp\/v2\/media?parent=35604"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.turkishnews.com\/en\/content\/wp-json\/wp\/v2\/categories?post=35604"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.turkishnews.com\/en\/content\/wp-json\/wp\/v2\/tags?post=35604"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}